The agenda is packed with hot topics that cater to various roles. At the symposium, not only will you explore the latest and upcoming tools in Liferay, you will also hear exciting news from Liferay's founders, key engineers, and a variety of world-class companies who are transforming their businesses using Liferay.

 
Sunday, September 25, 2016 Monday, September 26, 2016 Tuesday, September 27, 2016
1:00pm
1:00pm - 4:00pm
Early Registration

Early Registration

Room: Normandie Lounge, Time: 1:00pm - 4:00pm
(Normandie Lounge)
1:00pm - 4:00pm
Environment Setup for Workshops

Environment Setup for Workshops

Room: Continental A, Time: 1:00pm - 4:00pm
Session Summary:

If you’re planning to attend a workshop, be sure to set up your environment beforehand. You can follow the instructions to do it on your own or stop by during dedicated times.

(Continental A)
7:30am
7:30am - 9:00am
Registration, Breakfast, Exhibits Open, Charity Activity

Registration, Breakfast, Exhibits Open, Charity Activity

Room: Normandie Lounge, Time: 7:30am - 9:00am
(Normandie Lounge)
9:00am
9:00am - 9:50am
Opening Keynote

Opening Keynote

Room: International South, Time: 9:00am - 9:50am
Bryan Cheung
CEO & Founder, Liferay, Inc.
Bryan Cheung, Liferay, Inc.
(International South)
10:00am
10:00am - 10:30am
Make the Most of Audience Targeting 2.0: New Features and Tricks

Make the Most of Audience Targeting 2.0: New Features and Tricks

Room: Continental A, Time: 10:00am - 10:30am
Julio Camarero
Software Architect, WCM Lead, Liferay, Inc.
Session Summary:

Audience Targeting is Liferay DXP modular solution for Digital Marketing. You can easily extend its segmentation features by adding new rule modules. And in order to track the effectiveness of your campaigns, you can extend Audience Targeting reporting capabilities with new metrics and reports.

Julio Camarero, Liferay, Inc.
(Continental A)
10:00am - 10:30am
XTIVIA: A Global Developer Portal

XTIVIA: A Global Developer Portal

Room: Continental B, Time: 10:00am - 10:30am
Matt Wolinski
XTIVIA, Sr. Enterprise Architect
Session Summary:

This talk will focus on the implementation of a global developer portal that allows one of the world’s top 3 gaming platform companies to improve the onramp and ongoing experience of third-party game developers that wish to release titles for their gaming consoles. In this implementation, XTIVIA helped the client leverage various Liferay capabilities ranging from Content Management (CMS), Staging and publishing content, and Multi-language Support to Registration, Security, Workflow, Message Boards and Collaboration Tools. Additionally, Liferay is used as an application development and delivery platform that integrates a variety of internal systems ranging from third party packaged software to various custom systems and applications.

Matt Wolinski, Sr. Enterprise Architect
(Continental B)
10:00am - 10:30am
Best Practices for Upgrading to DXP

Best Practices for Upgrading to DXP

Room: Continental C, Time: 10:00am - 10:30am
Brett Swaim
Technical Consulting Manager, Liferay, Inc.
Session Summary:

Come hear my experiences during my initial upgrade to DXP from Liferay 6.1.30. We will show some of the pitfalls we experienced so you can avoid them! I will discuss all aspects of the upgrade, from search engines to databases to code.

Brett Swaim, Liferay, Inc.
(Continental C)
10:00am - 10:30am
Case Study: QAD’s Evolving Web Systems Architecture

Case Study: QAD’s Evolving Web Systems Architecture

Room: Boulevard A, Time: 10:00am - 10:30am
Bob Ward
IT Engineer, Principal, QAD
Session Summary:

Recently, QAD successfully launched a new global customer support website, and are now positioned to add more features and benefits to customers. A large part of the success can be attributed to an approach which carefully considers several aspects of IT architecture. At the outset of the project, there was a need to evaluate the infrastructure and determine if business requirements could be met, which included personalization, usability and analytics. Customer data had to be modeled, across several systems including Marketo, Salesforce, Sugar CRM and their data warehouse. This data had to be included in a custom user profile within Liferay and then leveraged via Audience Targeting rules in order to segment customers into appropriate groups. The goal was to provide a user experience tailored to the user according to specific knowledge of each customer.

Bob Ward, QAD
(Boulevard A)
10:40am
10:40am - 11:10am
The ROI of Modularity

The ROI of Modularity

Room: Continental A, Time: 10:40am - 11:10am
Ray Augé
Sr. Software Architect, Liferay, Inc.
Session Summary:

Liferay 7.0 has put a huge emphasis on modularity. What does that buy you? Why should you upgrade?

Ray Augé, Liferay, Inc.
(Continental A)
10:40am - 11:10am
AvMed: Delivering a Superior Health Experience With Liferay

AvMed: Delivering a Superior Health Experience With Liferay

Room: Continental B, Time: 10:40am - 11:10am
Ana Eberhard
Director, Advertising and Brand Marketing, AvMed
Session Summary:

For healthcare solution providers, delivering a superior customer experience means building solutions that individually cater to all audiences - patients, providers, agents, and members - all the while reinforcing its own brand and value. In this session, AvMed, one of Florida’s oldest and largest not-for-profit health plans, shares its journey in modernizing its web presence, and how Liferay’s flexible platform serves as the foundation for delivering personalized experiences through targeted content and self service capabilities.

Ana Eberhard, AvMed
(Continental B)
10:40am - 11:10am
Loyalty Is Dead: Using Customer Experience to Create Genuine Enthusiasm (and Bury Your Competition)

Loyalty Is Dead: Using Customer Experience to Create Genuine Enthusiasm (and Bury Your Competition)

Room: Continental C, Time: 10:40am - 11:10am
Henry Nakamura
Sr. Customer Experience Manager, Liferay, Inc.
Session Summary:

Everyone seems to be talking about Customer Experience (CX) right now, but here's a secret: almost nobody is doing it right. This session will review the pillars of customer-centric engagement strategy, and why they have been proven to matter. Then we'll take a look at key ways Liferay has helped companies build effective CX solutions--and review which features in DXP are critical for your CX tool belt.

Henry Nakamura, Liferay, Inc.
(Continental C)
10:40am - 11:10am
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard C, Time: 10:40am - 11:10am
(Boulevard C)
11:20am
11:20am - 11:50am
Modularity: Unleashing the Full Potential of OSGi with Liferay DXP

Modularity: Unleashing the Full Potential of OSGi with Liferay DXP

Room: Continental A, Time: 11:20am - 11:50am
Igor Arouca
Principal Consultant, Liferay, Inc.
Session Summary:

Modularity, modularity, modularity. That’s all we hear these days. Yet, well-designed modular systems are still the exceptions rather than the rule. Why is that? Thinking in modular terms requires a concerted effort and a mindset change until it becomes second nature. Throughout this talk, you will learn how to leverage the power of OSGi in Liferay DXP to implement modular systems. For instance, you will learn how to (re)implement some classic design patterns using the OSGi runtime, making them even more useful than before. You can think of this talk as your first step towards modularity nirvana.

Igor Arouca, Liferay, Inc.
(Continental A)
11:20am - 11:50am
Secret Sauce to Rolling Out Multiple Websites on Liferay

Secret Sauce to Rolling Out Multiple Websites on Liferay

Room: Continental B, Time: 11:20am - 11:50am
Ravinder Singh
Director, Web Platforms and Mobility, Daiichi Sankyo Inc.
Session Summary:

At Daiichi Sankyo, we believe in the ability to respond to the changing landscape. In the last 8 years, we have leveraged Liferay in our ecosystem to align our individual, departmental and corporate goals. In our assembly line, we had 36 Brand websites that catered to diverse audiences - patients, healthcare professionals, pharmacists and more. Our ability to respond to our competition is measured by how quickly we could roll these sites out. So we grouped the websites based on their nature, audience and application and utilized Liferay to create a framework with dynamic components that can be reused across these websites. Each site is differentiated based on their design and brand guidelines and features applicable for that portal. These sites were responsive on various devices. The approach of leveraging a “Lego block style” reusable module simplified what at the inception seemed like a daunting task. Our sites were up and running in no time. We have already gone LIVE with 16 websites this year and 4 other external facing sites. We also saved cost as we were able to cut-down on a few services with our agency. Currently, we are building Single Page Applications (SPA) using Liferay and Angular JS. These websites are highly responsive with a mobile app like interface. Our roadmap also includes upgrading to Liferay DXP to leverage its new features. Join us for this 30 minute session, as we share our learnings and experience working on Liferay to create reusable frameworks that save time and cost.

Ravinder Singh, Daiichi Sankyo Inc.
(Continental B)
11:20am - 11:50am
Slice and Dice: How to Build Digital Marketing Segments

Slice and Dice: How to Build Digital Marketing Segments

Room: Continental C, Time: 11:20am - 11:50am
Corbin Murakami
Demand Generation Specialist, Liferay, Inc.
Minhchau Dang
Software Engineer, Liferay, Inc.
Session Summary:

Segmentation is key to understanding customers and creating targeted digital experiences. The abundance of new data sources, tools, and techniques creates an opportunity to turn segmentation capabilities into a competitive advantage. In this talk, learn the art and science of segmentation from start to finish.

Corbin Murakami, Liferay, Inc.
Minhchau Dang, Liferay, Inc.
(Continental C)
11:20am - 11:50am
Case Study: Leading Your Company's Digital Transformation

Case Study: Leading Your Company's Digital Transformation

Room: Boulevard A, Time: 11:20am - 11:50am
Brian Laird
VP of Global Engineering, Apollo Education Group, Inc
Session Summary:

A case study in the journey to move international universities into the digital age.

Brian Laird, Apollo Education Group, Inc
(Boulevard A)
11:50am
11:50am - 1:40pm
Lunch, Exhibits Open, Charity Activity, Speed Consulting, Food for Thought

Lunch, Exhibits Open, Charity Activity, Speed Consulting, Food for Thought

Room: Grand Ballroom, Time: 11:50am - 1:40pm
Session Summary:

During lunch, jump into a deep dive discussion around topics that move your business forward! Led by Liferay's very own key stakeholders from the engineering and business sides of the house, there are topics ranging from metrics, to lifelong customer journeys, to what an all-star implementation team looks like. Get ready to share ideas and to take some home as well!

Leveraging Liferay Marketplace
JC Choi (Director of Operations)

Security
Jeffrey Handa (Manager Information Services)

Agile vs Waterfall (Day 1 only)

What Roles to Include When Assembling a First-rate Implementation Team - (Day 2 only)
Jim Rathe (Engagement Manager)

Audience Targeting: Everything You've Wanted to Know, But Were Too Afraid to Ask
Julio Camarero (Software Architect, WCM Lead); Ben Turner (Solution Consultant)

Strategies for Creating Lifelong Customers
Ken Dong (Customer Experience Analyst)

Server Infrastructure (Day 2 only)
David Truong, (Product Manager, Platform)

Back-end Dev Tools: IDEs, CIs, Maven, Gradle, Upgrades (Day 1 only)
Greg Amerson (Software Architect, Liferay IDE Project Lead); David Truong, (Product Manager, Platform)

Social Media Analytics - What Do You Do With All the Metrics?
Mark Hensley (Sr. Specialist, Marketing Operations); Stephen Okamoto (Social Media & Content Coordinator)

Testing Your Liferay Implementation
Michael Saechang, Nikki Prudencio, Victor Ware (Quality Assurance Team)

Liferay Sync
Michael Young (CTO and Founder, Lead Architect)

Modularity
Ray Augé (Sr. Software Architect)

UX Principles and Trends
Ryan Schuhler (UI Software Engineer)

WeDeploy: Containers and Microservices
Zeno Rocha (Developer Advocate)

Site Publication and Staging (Day 1 only)
Máté Thurzó (Sr. Software Engineer)

(Grand Ballroom)
11:50am - 1:40pm
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard C, Time: 11:50am - 1:40pm
(Boulevard C)
1:40pm
1:40pm - 2:10pm
Moving Beyond Surveys: Design, Build and Manage Engaging Form Experiences

Moving Beyond Surveys: Design, Build and Manage Engaging Form Experiences

Room: Continental A, Time: 1:40pm - 2:10pm
Charlles Pinon
Product Manager, Liferay, Inc.
Session Summary:

When it comes to forms, irrelevant fields may confuse and potentially discourage the user, leading to many “not applicable” clicks, frustration, and form abandonment. Consequently, it can likely harm a brand's reputation and conversions. A way to avoid this is to tailor a form to target your audience's needs, asking relevant questions according to user's responses. Meet the new features of DXP Forms with conditional filling, rules creation, and an intuitive UI: empower your business team with tools that enhance productivity, leverage conversions and immediately create a unique customer experience with dynamic forms–all of this without writing a single line of code. Ultimately, learn how a simple and clear UI will help you configure your forms and speed up the process.

Charlles Pinon, Liferay, Inc.
(Continental A)
1:40pm - 2:10pm
Building a Culture of Trust, With Slack

Building a Culture of Trust, With Slack

Room: Continental B, Time: 1:40pm - 2:10pm
Andrew Gruhn
Solution Architect, sdg
James Landro
UI Architect, sdg
Session Summary:

Colocation of your development team is central to Agile, but even in the same room it is difficult to build a culture of trust. How do you build community when you are spread across three continents? In this presentation Andrew Gruhn and James Landro take a look at the ceremony, bots, integrations and extensions around Slack to support your Liferay DXP implementation, and provide rich analytics for your entire organization.

Andrew Gruhn, sdg
James Landro, sdg
(Continental B)
1:40pm - 2:10pm
Keeping Millennials' Atten.... ooh, Snapchat!

Keeping Millennials' Atten.... ooh, Snapchat!

Room: Continental C, Time: 1:40pm - 2:10pm
Michelle Hoshi
Manager, Global Demand Generation, Liferay, Inc.
Session Summary:

Millennials. This group of 20-30 year olds is talked about all the time. They are referenced and dissected, used as evidence for changing strategy, and as a way to invoke the fear of being left behind. This 80 million strong cohort is gaining momentum in the business world and it’s up to us to keep up. Do you know what marketing tactics to use and what are just millennial myths? We’ll look at 3 simple rules to follow when building out your campaigns and why marketing to millennials is good marketing for everyone. Like this session? Swipe right.

Michelle Hoshi, Liferay, Inc.
(Continental C)
1:40pm - 3:10pm
Workshop 1 (1.5 hours): How to Integrate Liferay DXP with Popular UI Frameworks

Workshop 1 (1.5 hours): How to Integrate Liferay DXP with Popular UI Frameworks

Room: Boulevard A, Time: 1:40pm - 3:10pm
Bryce Osterhaus
Software Engineer, Liferay, Inc.
Michael Hadley
Software Engineer, Liferay, Inc.
Session Summary:

The web abounds with front-end frameworks that help you create Javascript applications. In this workshop we will walk you through integrating React with some of Liferay's pre-existing web services. You will learn how to set up an environment, call Liferay's web services, and build a simple interactive application all without reloading the page.

Bryce Osterhaus, Liferay, Inc.
Michael Hadley, Liferay, Inc.
(Boulevard A)
1:40pm - 2:50pm
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard C, Time: 1:40pm - 2:50pm
(Boulevard C)
2:20pm
2:20pm - 2:50pm
Boost Your Productivity with Web Experience Manager in Liferay DXP

Boost Your Productivity with Web Experience Manager in Liferay DXP

Room: Continental A, Time: 2:20pm - 2:50pm
Jose Dominguez
Product Manager, Liferay, Inc.
Session Summary:

Did you know that in Liferay DXP you can configure a folder to only admit specific types of web content, or that you can reuse configuration templates for staging? In this session, we will talk about new features in Web Experience Manager that will boost your productivity as a content editor or site admin.

Jose Dominguez, Liferay, Inc.
(Continental A)
2:20pm - 2:50pm
Choosing the Right Platform for Your Digital Experience Project

Choosing the Right Platform for Your Digital Experience Project

Room: Continental B, Time: 2:20pm - 2:50pm
Richard Gornitsky
Global Portal Lead, Accenture
Session Summary:

Did you ever review a web application and wonder why are they using that technology to support their solution? How many times have you been dropped into a critical solution because the wrong technology was used to solve the customers’ requirements? This session will focus on identifying common Digital Experience patterns and providing decision criteria in mapping the various technological solutions. For each pattern we will explore the attributes that comprise them and then explore how Liferay DXP, Generic Web Content Management platform, and Lightweight web frameworks supports them. The objectives of this session: Educate on the various Digital Experience patterns and the attributes that comprise these patterns. Explain the strength and weaknesses of DXP, WCM, and Lightweight web frameworks. Provide decision criteria to help chose the appropriate Digital Experience technological solution.

Richard Gornitsky, Accenture
(Continental B)
2:20pm - 2:50pm
Uncovering the Business Wins in Modularity, Microservices and Other Technical Megatrends

Uncovering the Business Wins in Modularity, Microservices and Other Technical Megatrends

Room: Continental C, Time: 2:20pm - 2:50pm
Milen Dyankov
Developer Advocate, Liferay, Inc.
Session Summary:

There is a lot going on in enterprise tech right now. In the last couple of years some remarkable ideas formed the hottest trends in software design and development. Naturally new software products following those tech trends are making their way to the market. The question is, what does it mean for the business? Last decade has proved it's increasingly important for the business to understand emerging technology (social, mobile, wearable, ...). Technology has many time changed the meaning of "business as usual" and it's about to do it again. In this session we'll look at the latest and hottest trends from business perspective.

Milen Dyankov, Liferay, Inc.
(Continental C)
2:50pm
2:50pm - 3:40pm
Coffee Break, Exhibits Open, Charity Activity, Speed Consulting

Coffee Break, Exhibits Open, Charity Activity, Speed Consulting

Room: Grand Ballroom, Time: 2:50pm - 3:40pm
(Grand Ballroom)
3:50pm
3:50pm - 4:20pm
Introducing WeDeploy by Liferay: Overcoming Infrastructure Challenges in Scalable Applications

Introducing WeDeploy by Liferay: Overcoming Infrastructure Challenges in Scalable Applications

Room: Continental A, Time: 3:50pm - 4:20pm
Eduardo Lundgren
Software Architect, Liferay, Inc.
Session Summary:

When building a scalable application in the cloud there are many things you need to consider and be prepared for. Things like storing and consuming data securely, distributing incoming traffic, detecting and diagnosing errors, and so on. WeDeploy is a new Liferay initiative that helps you forget about those infrastructure challenges so you can dedicate your time to what really matters: building great apps. Join us in this talk to see how you can leverage the power of WeDeploy.

Eduardo Lundgren, Liferay, Inc.
(Continental A)
3:50pm - 4:20pm
Protect Your Data! Securing Your Liferay Instance

Protect Your Data! Securing Your Liferay Instance

Room: Continental B, Time: 3:50pm - 4:20pm
Jeffrey Handa
IS Manager, Liferay, Inc.
Session Summary:

It is more important than ever to protect your servers. Hackers are looking for ways to steal data or install malicious ransomware software. Find out how to protect your servers and keep your data safe.

Jeffrey Handa, Liferay, Inc.
(Continental B)
3:50pm - 4:20pm
Building a Foundation for Healthcare Transformation

Building a Foundation for Healthcare Transformation

Room: Continental C, Time: 3:50pm - 4:20pm
Deepesh Chandra
IT Director, Mount Sinai Health System
Session Summary:

Mount Sinai Health System is a world-renowned organization known for breakthrough medical research, teaching, and care delivery that serves more than 4 million patients annually through 7 hospitals and 300+ locations throughout New York City. While participating in Medicaid redesign initiative by New York State, Mount Sinai is pursuing an aggressive strategy to boost outcomes and reduce the cost of care by aligning value to payment, leveraging distributed specialized care providers, and exploiting new process efficiencies possible with modern IT. Given continuum of care across providers is core to this new strategy, Mount Sinai is developing technology to enable seamless and effective collaboration on patient care across several organizations. Deepesh Chandra, IT Director, will discuss Mount Sinai's business and technology strategies, and how his team at Mount Sinai is tackling traditional barriers to B2B cooperation by building a foundation for collaboration powered by Liferay and Okta, the leading identity-as-a-service platform.

Deepesh Chandra, Mount Sinai Health System
(Continental C)
3:50pm - 5:00pm
Workshop 2 (1 hour): Creating Custom Reports in Audience Targeting

Workshop 2 (1 hour): Creating Custom Reports in Audience Targeting

Room: Boulevard A, Time: 3:50pm - 5:00pm
Eduardo Garcia
Sr. Software Engineer, Liferay, Inc.
Session Summary:

This workshop we will create sample reports with the steps described in the talk using the new AT SDK for DXP based on Blade.

Eduardo Garcia, Liferay, Inc.
(Boulevard A)
3:50pm - 5:00pm
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard C, Time: 3:50pm - 5:00pm
(Boulevard C)
4:30pm
4:30pm - 5:00pm
Upgrading and Redesigning Websites (Best Practices & Strategy)

Upgrading and Redesigning Websites (Best Practices & Strategy)

Room: Continental A, Time: 4:30pm - 5:00pm
Ryan Schuhler
UI Software Engineer, Liferay, Inc.
Session Summary:

Updating, upgrading, and redesigning your site can be hard. There are so many factors to consider and details to remember. This session will recap from a technical perspective the process and decisions Liferay went through to redesign and upgrade its website. Topics such as site structuring, roles, WCM Templates, ADTs, SEO and redirects will be addressed, along with higher level issues such as the pros, cons, costs, pain points and challenges of upgrading discovered along the way.

Ryan Schuhler, Liferay, Inc.
(Continental A)
4:30pm - 5:00pm
7 Habits of Highly Successful Liferay Projects

7 Habits of Highly Successful Liferay Projects

Room: Continental B, Time: 4:30pm - 5:00pm
Nathan Shaw
Technical Managing Consultant, Liferay, Inc.
Session Summary:

Successful Liferay projects share common traits that we'll highlight in this session. These characteristics have their roots in agile methodologies but we'll highlight the key ones and how they play out on a Liferay project. These will be useful as you consider starting a Liferay project or are looking to improve the one you're already running.

Nathan Shaw, Liferay, Inc.
(Continental B)
4:30pm - 5:00pm
The Customer Lifecycle Dashboard of the Future

The Customer Lifecycle Dashboard of the Future

Room: Continental C, Time: 4:30pm - 5:00pm
Jason Chang
Sr. Marketing Operations Manager, Liferay, Inc.
Mark Hensley
Sr. Marketing Operations Specialist, Liferay, Inc.
Session Summary:

The traditional marketing dashboard starts with prospects and ends at sale but in the Age of the Customer, Marketers are on the hook to manage the entire customer lifecycle. In this session we look at what we think the full customer lifecycle dashboard will look like with a focus on the metrics to watch after the sale.

Jason Chang, Liferay, Inc.
Mark Hensley, Liferay, Inc.
(Continental C)
5:00pm
5:00pm - 6:30pm
Networking Reception, Exhibits Open, Charity Activity

Networking Reception, Exhibits Open, Charity Activity

Room: Grand Ballroom, Time: 5:00pm - 6:30pm
(Grand Ballroom)
6:30pm
6:30pm - 8:00pm
After-Party Sponsored by Rivet Logic (by invitation only) at Navy Pier

After-Party Sponsored by Rivet Logic (by invitation only) at Navy Pier

Time: 6:30pm - 8:00pm
Session Summary:

Join Rivet Logic and Liferay for the official Liferay Symposium After Party, an event you won't want to miss!

After a day of inspiring keynotes and information packed sessions, unwind at this year’s after party as you cruise beautiful Lake Michigan on a private charter boat. Grab a drink, fill up on a delicious catered buffet, and meet Liferay experts, customers, and community members, all while enjoying the stunning views of Chicago’s skyline over a beautiful sunset!

Visit the Rivet Logic booth for more information!

7:45am
7:45am - 9:00am
Registration, Breakfast, Exhibits Open, Charity Activity

Registration, Breakfast, Exhibits Open, Charity Activity

Room: Normandie Lounge, Time: 7:45am - 9:00am
(Normandie Lounge)
9:00am
9:00am - 9:30am
Create Amazing Web Services with Liferay DXP

Create Amazing Web Services with Liferay DXP

Room: Continental A, Time: 9:00am - 9:30am
Sergio González
Sr. Software Engineer, Liferay, Inc.
Session Summary:

In a context where information is more distributed than ever, and where users have disparate devices to access this information more than ever, Web API's have gained great momentum. In this talk we will learn how to leverage new features in Liferay DXP to export or acquire data in a way that is usable by a great range of clients.

Sergio González, Liferay, Inc.
(Continental A)
9:00am - 9:30am
Create Once, Use Everywhere: Maximizing Your Content in Mobile

Create Once, Use Everywhere: Maximizing Your Content in Mobile

Room: Continental B, Time: 9:00am - 9:30am
Javier Gamarra
Mobile Developer, Liferay, Inc.
Session Summary:

You spend a large amount of time creating content for your users. Being able to leverage content in your mobile application as well your portal gives it much greater value.

Javier Gamarra, Liferay, Inc.
(Continental B)
9:00am - 9:30am
How to Amplify Customer Engagement with Social Media + Analytics

How to Amplify Customer Engagement with Social Media + Analytics

Room: Continental C, Time: 9:00am - 9:30am
Mark Hensley
Sr. Marketing Operations Specialist, Liferay, Inc.
Stephen Okamoto
Social Media & Content Coordinator, Liferay, Inc.
Session Summary:

As an age-old philosopher once queried, “If I build an awesome website or portal but no sees it, does it exist?” See how analytics will not only make your social strategy more effective, but also drive the traffic you've been looking for to your website. How to win customers & fans. How social marketing can affect your bottom line. The value of social media in business. How to interpret and use SM analytics.

Mark Hensley, Liferay, Inc.
Stephen Okamoto, Liferay, Inc.
(Continental C)
9:00am - 10:10am
Workshop 3 (1 hour): Hands-On With the New Liferay 7.0 Dev Tools

Workshop 3 (1 hour): Hands-On With the New Liferay 7.0 Dev Tools

Room: Boulevard A, Time: 9:00am - 10:10am
David Nebinger
Lead Consultant, Liferay, Inc.
Lawrence Lee
Test Engineer, Liferay, Inc.
Session Summary:

There are so many new tools for Liferay DXP development that it may be hard to know where to start. In this workshop, you will get hands-on experience working with the newest tools for Liferay DXP development, including Liferay IDE 3.1, Liferay Workspace, Blade CLI, and plugins for both Gradle and Maven that support Liferay DXP development. Much of the workshop will be devoted to using these new tools to “upgrade” your Liferay 6.2 development environment (from Plugins SDK or Maven) to DXP, including optimizing your WAR based portlet to take advantage of new modular APIs.

David Nebinger, Liferay, Inc.
Lawrence Lee, Liferay, Inc.
(Boulevard A)
9:00am - 10:10am
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard C, Time: 9:00am - 10:10am
(Boulevard C)
9:40am
9:40am - 10:10am
Building for the Cloud: Architecting Liferay in IaaS/PaaS Environments

Building for the Cloud: Architecting Liferay in IaaS/PaaS Environments

Room: Continental A, Time: 9:40am - 10:10am
Brett Swaim
Technical Consulting Manager, Liferay, Inc.
Session Summary:

More and more, businesses are moving to the cloud. Learn what it takes to ensure that your deployment of Liferay will work seamlessly in IaaS environments like AWS and Azure and PaaS environments like Cloudfoundry and Openshift.

Brett Swaim, Liferay, Inc.
(Continental A)
9:40am - 10:10am
Taking Complete Control of Product Navigation in Liferay DXP

Taking Complete Control of Product Navigation in Liferay DXP

Room: Continental B, Time: 9:40am - 10:10am
Julio Camarero
Software Architect, WCM Lead, Liferay, Inc.
Session Summary:

Liferay DXP has evolved all the administrative UIs from previous versions into a set of very flexible, configurable, and easy to use menus. If you are familiar with the old dockbar or the Control Panel, you will be blown away by the new Product Menu and Control Menu, which now give administrative users the power to perform any action they wish with a few clicks, without losing context of their actions. The User Bar gives logged users a way to access their personal tools. The Simulation menu allows content creators to preview their content simulating different contexts. All of these tools have been redesigned following a very decoupled and modular approach that allows any app in the marketplace to be integrated with them. In addition, they can be easily configured, modified or replaced to give your Liferay installation all the flexibility you need.

Julio Camarero, Liferay, Inc.
(Continental B)
9:40am - 10:10am
Building Deeper Customer Relationships with Audience Targeting

Building Deeper Customer Relationships with Audience Targeting

Room: Continental C, Time: 9:40am - 10:10am
Evan Thibodeau
Software Engineer, Liferay, Inc.
Session Summary:

The best way to communicate effectively with your customers is by giving them what they need, when they need it. With Liferay you can use your data to build campaigns, experiences, and eventually relationships with your customers that provide meaning.

Evan Thibodeau, Liferay, Inc.
(Continental C)
10:20am
10:20am - 11:00am
Why Customer Experience? What Should Digital Leaders Do About it? (Slides will be available till 11/11/16)

Why Customer Experience? What Should Digital Leaders Do About it? (Slides will be available till 11/11/16)

Room: International South, Time: 10:20am - 11:00am
Mark Grannan
Analyst, Forrester Research
Session Summary:

Many enterprise digital leaders find themselves unable to easily answer some key questions about customer experience. How do we quantify CX? How can we compare our brand to others? And ultimately, why should we care? Forrester defines customer experience with our customer experience index (CXi), and while many organizations love being able to gauge their brand health, oftentimes brand health and business health (e.g. revenue) remain disconnected. This disconnect stymies the business case for many digital leaders to grow their skills, teams and technology. Forrester will share a model to translate CX to business performance. Finally, we'll discuss strategies that individual organizations can take -- based on their vulnerability to digital disruption -- to improve (digital) customer experience.

Mark Grannan, Forrester Research
(International South)
11:00am
11:00am - 12:00pm
Genaral Session, Product Roadmap

Genaral Session, Product Roadmap

Room: International South, Time: 11:00am - 12:00pm
Ed Chung
VP of Product Management, Liferay, Inc.
Ed Chung, Liferay, Inc.
(International South)
12:00pm
12:00pm - 1:00pm
Lunch, Exhibits Open, Charity Activity, Speed Consulting

Lunch, Exhibits Open, Charity Activity, Speed Consulting

Room: Grand Ballroom, Time: 12:00pm - 1:00pm
Session Summary:

During lunch, jump into a deep dive discussion around topics that move your business forward! Led by Liferay's very own key stakeholders from the engineering and business sides of the house, there are topics ranging from metrics, to lifelong customer journeys, to what an all-star implementation team looks like. Get ready to share ideas and to take some home as well!

Leveraging Liferay Marketplace
JC Choi (Director of Operations)

Security
Jeffrey Handa (Manager Information Services)

Agile vs Waterfall (Day 1 only)

What Roles to Include When Assembling a First-rate Implementation Team - (Day 2 only)
Jim Rathe (Engagement Manager)

Audience Targeting: Everything You've Wanted to Know, But Were Too Afraid to Ask
Julio Camarero (Software Architect, WCM Lead); Ben Turner (Solution Consultant)

Strategies for Creating Lifelong Customers
Ken Dong (Customer Experience Analyst)

Server Infrastructure (Day 2 only)
David Truong, (Product Manager, Platform)

Back-end Dev Tools: IDEs, CIs, Maven, Gradle, Upgrades (Day 1 only)
Greg Amerson (Software Architect, Liferay IDE Project Lead); David Truong, (Product Manager, Platform)

Social Media Analytics - What Do You Do With All the Metrics?
Mark Hensley (Sr. Specialist, Marketing Operations); Stephen Okamoto (Social Media & Content Coordinator)

Testing Your Liferay Implementation
Michael Saechang, Nikki Prudencio, Victor Ware (Quality Assurance Team)

Liferay Sync
Michael Young (CTO and Founder, Lead Architect)

Modularity
Ray Augé (Sr. Software Architect)

UX Principles and Trends
Ryan Schuhler (UI Software Engineer)

WeDeploy: Containers and Microservices
Zeno Rocha (Developer Advocate)

Site Publication and Staging (Day 1 only)
Máté Thurzó (Sr. Software Engineer)

(Grand Ballroom)
12:00pm - 1:00pm
Environment Setup for Workshops

Environment Setup for Workshops

Room: Boulevard B, Time: 12:00pm - 1:00pm
(Boulevard B)
1:10pm
1:10pm - 1:40pm
Build Awesome Applications with WeDeploy

Build Awesome Applications with WeDeploy

Room: Continental A, Time: 1:10pm - 1:40pm
Zeno Rocha
Front-End Engineer, Liferay, Inc.
Session Summary:

WeDeploy is a new Liferay project that can help you build and deploy modern applications in the cloud. And this talk will help you understand how this new thing works in practice. We’ll see how to launch production-ready environments in a matter of minutes, how to store data in the cloud, search and stream content in realtime, authenticate and manage users very easily, and much more. If you’re interested in Microservices and Containers, this is the right talk for you.

Zeno Rocha, Liferay, Inc.
(Continental A)
1:10pm - 1:40pm
Case Study: CopaAir.com: Flying to the Cloud with Liferay

Case Study: CopaAir.com: Flying to the Cloud with Liferay

Room: Continental B, Time: 1:10pm - 1:40pm
Luis Castro Sequeira
Infrastructure Architect, IT Architecture & Engineering, Copa Airlines
Session Summary:

Copa Airlines as a Latin American Airlines leader is evolving to the cloud most of its critical mission applications. The first initiative for this new adventure was our main e-Business Portal Copaair.com, A Web Software Product that emphasizes on three main drivers: Compliance with the U.S Department of Transportation accessibility regulations for people with disabilities (W3C - WCAG Accessibility). Increase user conversion and the sales related with the digital channel via a multi device solution and a brand new UX / visual design. Make the Liferay Elastic Instances model available to the cloud and totally based on a DevOps strategy. Liferay 6.2 and AWS as IaaS & DevOps platform leverages the initiative. The synergy found with these technologies has enabled Copa to adopt the Cloud and all of the Liferay benefits as content segmentation for regionalizing the sales, multisite feature for Storefronts -a virtual store per country- and integration with more than ten airlines web services providers in the industry (Amadeus, Datalex, among others.)

Luis Castro Sequeira, Copa Airlines
(Continental B)
1:10pm - 1:40pm
Must-Have Strategies for Your Website Redesign (Lessons from the Liferay.com Upgrade)

Must-Have Strategies for Your Website Redesign (Lessons from the Liferay.com Upgrade)

Room: Continental C, Time: 1:10pm - 1:40pm
Ryan Schuhler
UI Software Engineer, Liferay, Inc.
Session Summary:

Using the case study of Liferay.com, this session will be taking a look at what it takes to redesign and upgrade your website. It will address questions such as: Do I need to upgrade? Do I need to redesign? What are the pitfalls to avoid? What are the benefits? Business reasons for do's and dont's.

Ryan Schuhler, Liferay, Inc.
(Continental C)
1:10pm - 3:40pm
Workshop 4 (2 hours, 30 min): How to Migrate a 6.2 Plugin to DXP

Workshop 4 (2 hours, 30 min): How to Migrate a 6.2 Plugin to DXP

Room: Boulevard A, Time: 1:10pm - 3:40pm
Eduardo Garcia
Sr. Software Engineer, Liferay, Inc.
Session Summary:

In this workshop we will apply the steps given on the talk to migrate the Jukebox sample portlet that we created for Liferay Symposium two years ago to a DXP module. This module uses service builder and most known APIs (search, asset, ADT, trash, staging), making it a very complete example.

Eduardo Garcia, Liferay, Inc.
(Boulevard A)
1:50pm
1:50pm - 2:20pm
Enhanced Theming with Lexicon

Enhanced Theming with Lexicon

Room: Continental A, Time: 1:50pm - 2:20pm
Robert Frampton
Software Engineer, Liferay, Inc.
Session Summary:

With the introduction of Lexicon in Liferay DXP, there are many new UI components that can be styled and modified to achieve the look and feel you want, but where to begin? In a sea of components, it can be easy to feel lost. In this presentation we will discuss the key ways that Lexicon can be customized and leveraged to enhance the theming experience. We will also showcase a new app called the Lexicon Customizer that can greatly speed up the theming process for Liferay DXP.

Robert Frampton, Liferay, Inc.
(Continental A)
1:50pm - 2:20pm
Liferay Workspace: Simplifying Multi-Environment Deployment

Liferay Workspace: Simplifying Multi-Environment Deployment

Room: Continental B, Time: 1:50pm - 2:20pm
Igor Arouca
Principal Consultant, Liferay, Inc.
Dylan Rebelak
Junior Consultant, Liferay, Inc.
Session Summary:

Preparing a software release can be a painful, risky, and time-consuming process. Learn how to set your infrastructure to quickly test and release new changes on multiple environments (Dev, UAT, SIT, Perf Tuning, Prod, etc.)

Igor Arouca, Liferay, Inc.
Dylan Rebelak, Liferay, Inc.
(Continental B)
1:50pm - 2:20pm
The Changing Face of SEO

The Changing Face of SEO

Room: Continental C, Time: 1:50pm - 2:20pm
Corbin Murakami
Demand Generation Specialist, Liferay, Inc.
Session Summary:

Being found in organic search is still one of the most effective ways to find new customers, but the search landscape is rapidly changing. Some SEO advice from a few years ago can not only be ineffective, but may in fact hurt rankings. We'll look at some common search misconceptions and talk about the strategies that work in today's world.

Corbin Murakami, Liferay, Inc.
(Continental C)
2:30pm
2:30pm - 3:00pm
DXP Case Study: Bank of Italy

DXP Case Study: Bank of Italy

Room: Continental A, Time: 2:30pm - 3:00pm
Marco Tessarin
CEO, SMC Italy
Pier Paolo Ramon
Director of Digital, SMC Italy
Session Summary:

Let’s dive into how a new citizen-facing project in the Central Bank of Italy has started on top of Liferay DXP. Listen to the paths taken in delivering such a big Liferay 7 and DXP project, what changed from version 6.2 EE and how to leverage Java 8 and OSGi modularity—in the best possibile way. Tuning the JVM, setting Continuous Integration and Delivery up and running, managing your team training and transitioning to Gradle. Things we went through and we’d really like to share with you.

Marco Tessarin, SMC Italy
Pier Paolo Ramon, SMC Italy
(Continental A)
2:30pm - 3:00pm
Search Intelligently: Using New Queries in Elasticsearch

Search Intelligently: Using New Queries in Elasticsearch

Room: Continental B, Time: 2:30pm - 3:00pm
André Oliveira
Search Infrastructure Lead, Liferay, Inc.
Session Summary:

Our new search engine is extremely powerful. Learn how to leverage new types of queries to provide your users with more informative results.

André Oliveira, Liferay, Inc.
(Continental B)
2:30pm - 3:00pm
Case Study: Digitizing Communications Across 1000+ Coach Stores

Case Study: Digitizing Communications Across 1000+ Coach Stores

Room: Continental C, Time: 2:30pm - 3:00pm
Adrienne Sweeney
Senior Manager, Business Solutions, COACH, Inc.
Madhukar Kakaraparthi
Senior Manager, Applications, COACH, Inc.
Session Summary:

Visual Merchandising is at the heart of the Coach Retail business. Our visual merchandisers dictate the layout and arrangement of every visual element in our stores to drive sales and articulate the Coach brand to our customers. The communication of this information to our stores is critical. Just as important is the ability for our Visual Merchandising team to ensure each store has implemented their direction as intended. But our Visual Merchandising process was in trouble: globally we were using nearly a dozen tools to communicate to our stores; our processes were regionalized and, with geographically dispersed stores and teams, they were difficult to execute; and without a truly digital solution, email, printing and physical mail remained the high-cost, high-labor backbone of our process. Needless to say, our Visual Merchandising team was ready for Liferay. Utilizing core functionality, clever extensions and with simplicity as our mantra, we were able to deliver a single global platform that has allowed our Visual Merchandising team to retire regional tools, consolidate processes and stop printing and mailing forever!

Adrienne Sweeney, COACH, Inc.
Madhukar Kakaraparthi, COACH, Inc.
(Continental C)
3:20pm
3:20pm - 3:50pm
Overcoming Browser Limitations and Building Modern UIs

Overcoming Browser Limitations and Building Modern UIs

Room: Continental A, Time: 3:20pm - 3:50pm
Chema Balsas
Sr. Software Engineer, Liferay, Inc.
Session Summary:

Our developers want to use the latest tech but our users still haven't updated to the latest browsers. Learn how Liferay implemented the Image Editor using new technologies like EcmaScript 2015 and still maintained browser support for our enterprise customers.

Chema Balsas, Liferay, Inc.
(Continental A)
3:20pm - 3:50pm
The Science Behind Staging: How Graph Theory Helps the Development of Liferay's Publication Tools

The Science Behind Staging: How Graph Theory Helps the Development of Liferay's Publication Tools

Room: Continental B, Time: 3:20pm - 3:50pm
Máté Thurzó
Sr. Software Engineer, Liferay, Inc.
Session Summary:

Graphs are a trending topic nowadays and for a reason: staging might not be the typical graph database kind of topic, but a lesser known fact is that staging is also operating on a graph. The session will base the whole development on scientific grounds and show how we will build a better future.

Máté Thurzó, Liferay, Inc.
(Continental B)
3:20pm - 3:50pm
Digital Transformation in Government

Digital Transformation in Government

Room: Continental C, Time: 3:20pm - 3:50pm
Glenn Saler
Alliance Manager, Liferay, Inc.
Session Summary:

Liferay has played an important part in the Digital Transformation of work in the Federal Government. Liferay is in use on Grants.gov, the fourth most used site in the Federal Government with over 4 million hits per week! The U.S. Navy uses Liferay for its HR and career advancement portal for over 1 million personnel. While there have been challenges in implementing Liferay in the Government space, they have all been overcome in a rapid manner meeting all requirements for security and accessibility. Liferay’s newest software offers even more opportunity to provide the best digital experience for Government users moving into the future.

Glenn Saler, Liferay, Inc.
(Continental C)
4:00pm
4:00pm - 4:20pm
Closing Keynote

Closing Keynote

Room: International South, Time: 4:00pm - 4:20pm
Bryan Cheung
CEO & Founder, Liferay, Inc.
Bryan Cheung, Liferay, Inc.
(International South)